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YouTube

Views, watch time and channel revenue from YouTube in your forecast.

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How the data flows

From YouTube to a forecast you can trust

YouTube

Your live source data

Source

Secure connect

Read-only, disconnect anytime

Access

Your model

Mapped to your own drivers

Model

Reports & forecasts

Built to refresh from source, no CSVs

Reports

Illustrative data flow, as designed. Not a guarantee.

What flows in

Data from YouTube into your model

Designed so you choose the fields that matter. Everything else stays out.

Video ad spend

YouTube ad spend is billed through Google Ads, not YouTube, so you add campaign costs to the model from your Google Ads figures.

Views & watch time

Designed to bring in views, watch time and subscribers gained from YouTube Analytics, so audience growth can drive a reach assumption.

Channel revenue

For channels in the YouTube Partner Program, estimated revenue by month is designed to feed a channel-income line.

What you can model

What YouTube data helps you decide

For the question video-led businesses face: is the channel building an audience, an income, or both?

Audience as a driver

Subscriber and view growth are designed to become inputs, so you can see what a slower month does to reach and sign-ups.

Channel income in the plan

Partner Program revenue is designed to sit as its own income line instead of being lumped in with product sales.

Ad cost next to channel income

Built to compare what a customer from YouTube ads costs with the income the channel earns on its own.

Setup

Three steps, no CSV exports.

Connect YouTube once and your forecast is built to read its latest data each time it refreshes.

Step 1
Connect
Sign in with the account that owns your YouTube data and approve the connection. Startup Suite is built only to read your data.
Step 2
Map
Pick the YouTube channel to connect. YouTube ad spend is billed in Google Ads, so add it to the model from your Google Ads figures.
Step 3
Sync
Your model is built to refresh from YouTube automatically, and nothing is written back.

Security & permissions

Your data stays yours

Read-only by design: Startup Suite is built never to change anything in YouTube.
Built so you can disconnect YouTube at any time.
We never sell your data.

YouTube questions

Connecting YouTube, answered

What founders ask before connecting YouTube.

Why isn't YouTube ad spend part of the connection?

YouTube ads are bought and billed through Google Ads, so that's where the spend figures live and where you take them from for your model. The connection is designed to bring views, watch time and channel revenue from YouTube Analytics.

Can channel revenue go into my forecast?

Yes, if your channel is in the YouTube Partner Program. Estimated monthly revenue is designed to become its own income line.

Does it work if I don't run YouTube ads?

Yes. Views, watch time and subscribers are designed to feed your audience and reach assumptions without any ad spend.

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